• Messaging the value prop of your project
• Building an early community
• Transitioning to a late-stage community
• What not to do

There's an ever-increasing number of open-source projects today. How do you know which ones are worth paying attention to, and how can you grow an open-source project of your own?

In this talk, Pete Hunt, one of the founding members of the React team, shares his story of growing the React project from one of the most-maligned JavaScript frameworks to arguably the premier way to build apps in the browser today, and distills these techniques for use in your own projects.